Mr. Gross has worked in the mass marketing industry for over 40 years. He began his career studying business, finance, and marketing at The Ohio State University (OSU). He left OSU to pursue a career in the call center industry and became President of one of the nation’s oldest telemarketing firms (Jones Boys Sales Promotions) at the age of 25. Having worked with more than 400 U.S. and Canadian newspapers, his company piloted marketing campaigns at the onset of both the Long Distance and Energy deregulation industries. Mr. Gross had also set up strategic alliances with WorldCom (Cellular Division), as well as Dish Network.
In 2004, he rebranded and changed the company name to Crossfire Marketing Group, Inc. where he expanded his company with numerous subsidiaries, such as: “List Vantage Pro,” a data/direct mail/email marketing company; “Crossfire Website Design” that designs websites for all types of industries; One Star Solar working with nationwide companies such as Solar City and NRG Solar. Now in a semi-retirement stage, he’s ready to take on a new and exciting industry and is working diligently to lead AppTech and their Intellectual Property to new heights.